Branding Starter Package: Swiss Immobilien

Client: Immobilien Korina Kohler GmbH

Date: 2026 Jan - Apr

Supporting a Swiss Local Real Estate Business to Kick-Start with a Clear and Trustworthy Presence

For this project, the goal was to create a trustworthy & professional brand identity for a Swiss real estate business that wanted to have the minimal but yet sustainable branding kit and build trust with clients from the very first impression.

The challenge was not only to make the brand visually attractive, but also to communicate reliability, clarity, and a sense of premium quality with a touch of the Founder's warm personality.

The Branding Starter Package included:

• Brand Positioning & Research

• Logo Design (3 Proposals)

• Color Palette & Typography Selection

• Brand Usage Guideline

The visual identity was developed with a theme of landscape line iconic from the local area that the business will be most attached to.

By establishing a cohesive visual system, the brand gained a stronger and more recognizable presence across digital and print touchpoints.

Lastly, it was handed over together with a brand usage guide.

It is important, that when the brand is handed over, it is sustainable within the company daily routine and growth. This time, the Brand Usage Guide explained also how to implement the design in Canva, so the founder can use them by herself.

Review (from Google Map Review): I'm the founder of Immobilien Korina Kohler GmbH, a Swiss real estate company we launched in 2026. For our Brand Start Package we worked with Sakurako and we have to say: it was completely different from what we had expected. She didn't just dive straight into designs and colours. Instead, she took the time to really get to know us and our vision first. She wanted to understand who we want to attract, how we want to be perceived, and what sets us apart in the Swiss real estate market. Those conversations pushed us to articulate things clearly. Something else we really appreciated: she is incredibly structured. As founders, you are constantly juggling a hundred things at once, so having a designer who knows exactly what she needs and when was genuinely invaluable. The end result just feels right!!! The typography, colours, tone of voice, every choice has a reason behind it and she can explain each one. As a business, that gives you confidence knowing the brand didn't come together by accident. If you are a founder looking for someone who doesn't just create beautiful things but actually thinks along with you, we can wholeheartedly recommend Sakurako. Her Japanese sensibility brought a level of thoughtfulness and refinement to our brand that gave it a truly distinctive character we are proud of.